If you read the last post, I finished off with a whole bunch of actions to implement based on some insights from Google Analytics.

Early days, but the results have started to show....

AdSense optimisation on key pages

This has worked immediately. Google has been continually increasing traffic to the site on a linear basis since November, but AdSense revenue has more than doubled and on some days quadrupled over revenue in January. There's probably more room for improvement, but it's a good start. I'll revisit this again when traffic levels are higher and I can see more notable differences between changes to each page.

Keyword optimisation on key pages

I've implemented changes to pages to align to my findings, additionally, I've built a custom solution to generate dynamic Sitemap files for Google's indexing pleasure, these are registered now and Google is slowly crawling through them. Time will tell on this one.

Stay tuned for the next article - the master plan!